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NBA, Microsoft team up to redefine the fan experience | NBA.com
How the NBA App Engages Fans | Airship
Ranking the Ultimate NBA Fan Experiences | Bleacher Report | Latest News, Videos and Highlights
NBA Team Real-Time Marketing for Customer Engagement | Salesforce
NBA Fans Connect With Microsoft Teams - Microsoft 365 Blog
From AI Crossovers to AI Chatbots: The NBA Has Found a New Cheat Code | CCW Digital
NBA Fans Connect With Microsoft Teams - Microsoft 365 Blog
NBA Fan Engagement During COVID-19
In the New Normal, Primary Fan Engagement Lives on Second Screens
GeekWire Podcast: We tested Microsoft's virtual fan experience at an NBA game — here's how it works - GeekWire
Sports Fan Engagement: What it is, Examples, Ideas, and Tips |Greenfly
NBA looks to stay 'connected and engaged' with fans via players-only esports tournament | SportBusiness
The NBA's Web 3 Innovation Dilemma
NBA to use SAP's RISE software to boost fan engagement initiatives - SportsPro
Silver: 'Fan engagement' biggest reason for holding ASG | Yardbarker
Operator Spotlight: NBA Chief Fan Officer Danielle Lee - Op Co
Proof-of-concept for the NBA's “customer scorecard” dashboard, showcasing various fan engagement metric… | Analytics design, Data visualization, Sales and marketing
Innovation X: The NBA, Fan Engagement, & the Future of Entertainment - Berkeley Innovation X Labs
VIDEO: NBA and NLL: Two Fan Engagement Strategies (Hashtag Sports VRTL 2020 panel discussion) | Greenfly
NBA launches new Microsoft Azure platform to enhance fan engagement
ESPN House Offers Fan Events at NFL Draft, NBA Finals
NBA fan engagement & bubble scenarios | Shaw Sports
NBA Fan Engagement: Millennials, International Reach, and the Player/Brand
NBA focuses on a younger audience with cross-platform social media engagement | Digital Sport
Aussie media company goes all in on NBA fan engagement with NFTs
Snapchat Shares New Insights into NBA Fan Engagement within the App [Infographic] - Red Mention